Last week, Google and Microsoft each unveiled new AI-powered search tools, each of which made factual errors during demos. Both companies have hit stumbling blocks in the race for AI dominance they weren’t fully prepared to run. That said, Microsoft has created more buzz by integrating OpenAI’s popular ChatGPT into its Bing platform.
Is AI-powered search profitable and sustainable? Scaling up commercial generative AI comes with high energy and environmental costs, adding to social concerns. Half-measures on the issue could damage market reception.
From winning “an insane amount of PR coverage” to being nimble enough to strike at the peak of buzz, Aron North, Mint Mobile’s CMO, shares how the ad that had everyone talking came about and what other marketers can learn from his experience.
On today's episode, we discuss how concerning Google's drop in search ad revenues is, the likelihood of Google getting broken up by the US Department of Justice, and the main reason YouTube is struggling. "In Other News," we talk about which cookie alternatives are emerging as favorites and the significance of Microsoft adding ChatGPT's AI technology to its search engine, Bing. Tune in to the discussion with our analyst Evelyn Mitchell.
The Information Age 2.0 is upon us: Google’s latest product updates illustrate the movement to embed AI into our information sources. The changes will strain computation and energy resources.
On today's episode, we discuss the significance of Google's ChatGPT rival Bard, whether Instacart's shoppable TV QR codes can be a hit, if Fanatics can crack the US livestream shopping code, whether Twitter allegedly shedding users is a short-term issue, where (and how) we listen to music, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Blake Droesch and Evelyn Mitchell.
As of last month, 54% of US adults were not familiar with ChatGPT at all, according to YouGov. Familiarity increased with education level, with 67% of those with a postgraduate degree having some knowledge about the conversational AI product.
Industries ignore AI warning label: Voices of dissent over speedy generative AI deployment are getting louder but may be drowned out by promises of lucrative returns. Risks are mounting.
Microsoft versus Google: Which AI-powered approach to search is best? The fate of the $150 billion search ad market could be soon transformed.
Adversarial relationship with China is bad for tech: Retaliation by Beijing shouldn’t surprise us as Biden eyes more tech sanctions and a US general starts preparing for war.
Search seems like a good bet for disruption—sooner rather than later.
Year of the chatbot: Google’s Apprentice Bard is among many chatbots we’ll see released by the tech industry this year. Investors are excited, but performance and monetization are market hurdles.
Dazzled, dazed, and confused by ChatGPT: Its creators were unsure about releasing a technology they’re now warning about as adoption skyrockets. Legislators respond to alarm bells with mixed messages.
AI as muse or job killer? ChatGPT isn’t yet commercialized but is demonstrating its potential to rock the economy. The tech will affect white-collar jobs but won’t eliminate them—yet.
Shutterstock jumps on AI bandwagon with generative image tool: But considering investment in the technology, it maybecome table stakes faster than anyone predicted.
Google’s ChatGPT conundrum: Generative AI is becoming a headache for the tech giant that wants to take the ethical high road while also staying competitive in a fast-moving market.
Commercial generative AI poses risk for companies: Kenyan workers paid under $2 per hour to help build ChatGPT are among many human contributors behind generative AI who aren’t given sufficient compensation.
US venture capital funding of generative AI was up 27% year over year in 2022, hitting $1.4 billion, according to PitchBook. That money, however, was spread among fewer deals—78 last year compared with 85 in 2021. Nonetheless, it represents a massive increase from 2020, when funding totaled $200 million.
Microsoft is the latest to resort to layoffs: The company is reducing its headcount by 5% as it pivots to plug AI into its key products, subscriptions, and cloud services. But AI still has a lot of hurdles to jump.
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