Users will be able to store their IDs in Apple Wallet and use them at places like airport security checkpoints, expanding the wallet’s utility.
Following a strong Q1 fueled by government stimulus, we have increased our forecast for US retail ecommerce sales in 2021. US ecommerce sales are expected to grow 17.9% this year (higher than the 13.7% predicted in January 2021) to reach $933.30 billion. That pushes ecommerce’s share of total US retail sales to 15.3%, up from 14.0% last year. Ecommerce is now on track to surpass 20% of total retail by 2024.
A tweet from Jack Dorsey outlined Square’s ambitions to launch a wallet device that’d reduce reliance on third-party crypto custodians by giving consumers greater control over how they store and spend their Bitcoins.
Pinterest gets a Shopping List: The new feature strengthens Pinterest's lower-funnel capabilities, a key ingredient for its social commerce ambitions.
The event will feature experiences and perks across a variety of categories, which should help Amex increase customer engagement and expedite travel & entertainment volume recovery as the US reopens.
Afterpay and Klarna affirm their dominance
On today's episode, we discuss how advertisers are adjusting as the pandemic eases in the US, whether Facebook Live Shopping can get off the ground, online shopping's deceleration, if faster delivery can really help retailers compete with Amazon, what to make of Snapchat's fourth-generation augmented reality glasses, and how much time we really have to enjoy life. Tune in to the discussion with eMarketer senior analyst Sara M. Watson, analyst Daniel Keyes, and analyst at Insider Intelligence Blake Droesch.
Shortly after Amazon confirmed Prime Day for June 21 and 22, both retailers introduced coinciding sales events as competition continues heating up in the retail space.
Discovery and consideration are in a different place than before the pandemic. With less access to in-person touchpoints, consumers started exploring technology like augmented reality for their shopping needs. Brands have since launched new experiences to cater to consumer demands, but preexisting implementations also saw upticks in usage.
Visa invested an undisclosed amount into biometric authentication startup LoginID and Amex linked its fraud detection system with platforms from Accertify, Microsoft, and Riskified.
Mobile payments have proven their value during the pandemic as a way to limit our risk to exposure instead of paying with cash or card. Last year, per our estimates, smartphone usage in the US surged to an average of 182 minutes daily (from 154 minutes pre-pandemic), which extended to payments.
The customer experience landscape has changed dramatically over the last year as pandemic-induced lockdowns and social distancing pushed many consumers to try new technologies and experiences, such as click and collect, proximity payments, and augmented reality.
The buy now, pay later firm saw record-breaking volume driven by significant US growth and is positioning itself to keep up this momentum through international expansion and new retail partnerships.
On today's episode, we discuss what the world will look like in 2030. Who will be the digital ad giants, how much shopping will we do online, will bank branches disappear, and more. Tune in to the discussion with eMarketer vice president of forecasting Monica Peart, senior director of forecasting Shelleen Shum, and directors of forecasting at Insider Intelligence Cindy Liu and Oscar Orozco.
The past year has been a whirlwind for many brands as they readjusted their marketing efforts to keep up with the changing landscape. One such brand, direct-to-consumer (D2C) company Peace Out Skincare, learned to be more nimble as it navigated a then-emerging platform—TikTok—and the Gen Z customers it caters to.
Even before the pandemic, ecommerce channel advertising was attracting a lot of attention from advertisers—especially in verticals like consumer packaged goods (CPG)—as well as retailers, which hoped to add new higher-margin revenue streams to their businesses after seeing Amazon’s success in the area. Amazon had become the No. 3 digital ad seller in the US thanks primarily to placements on its ecommerce property, and companies including Walmart, Target, and eBay had been growing similar businesses.
Amazon’s flagship sales event is reportedly scheduled for June despite historically taking place in July—and being delayed to October in 2020—in a bid to maximize the event’s performance.
On today's episode, we discuss how concerned we should be about Netflix's slow start to the year, which activities people will do at home versus in-person (if both were safe and possible), how TikTok can convince people to buy things on its platform, details about a Twitter Blue subscription service, whether a travel recovery already happened, some interesting facts about 'Forrest Gump,' and more. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco, forecasting analyst Peter Vahle, and analyst at Insider Intelligence Blake Droesch.
Washington’s attorney general filed a complaint regarding Amazon’s pricing policy for third-party sellers, potentially opening the door for other platforms to compete with Amazon’s prices.
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