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Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
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Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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Retail & Ecommerce

Growth will come from Gen Z’s interest in buy now, pay later (BNPL) and incumbents’ push to outspend and outinnovate competitors.

The solutions can help billers improve payment collection while giving customers a more efficient way to pay their bills.

On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Abby Whitmer, vice president of ecommerce at BeautyBio, to discuss how the beauty brand is adjusting to iOS privacy changes, tackling supply chain issues as a medium-sized business, and lessons from this year’s holiday season.

OnboardConnect uses Equifax data and tech expertise to help organizations onboard new businesses for B2B transactions.

Health and wellness brands were uniquely positioned to meet the needs of consumers during the pandemic, which helped drive brand momentum. Learn about some of 2021’s most improved brands and what fueled their growth.

Confirming speculations, Meta is enabling P2P payments within WhatsApp through its digital wallet app, Novi.

We expect retail media advertising to be one of the fastest-growing segments of digital advertising in the US at over 31%. But this is just one of the five key trends that we predict will most shape the retail landscape in the year ahead.

A new FTC complaint against Amazon alleges anticompetitive advertising and search practices: The company came under fire earlier this year for its biased search results, but the complaint comes as the issues stack higher and higher for the firm.

Singles' Day—China’s annual shopping extravaganza in November—is the world’s biggest shopping event, with an estimated RMB 965.1 billion ($139.83 billion) in sales this year, according to the China e-Business Research Center.

Amazon fined again in Italy: The ecommerce giant faces a $1.3B fine for forcing sellers to use its logistics services—underscoring a pattern that could lead to heightened regulator reprisal.

The tool makes it easier for desktop shoppers to use Klarna’s service and take advantage of rewards—but it could raise some flags.

Insider Intelligence spoke with Martha Welsh, who leads strategy, operations and go-to-market initiatives for Google Commerce, which includes Google Shopping, Travel, Payments, and Next Billion Users.

The share of food and beverage ecommerce sales in the UK will rebound to pre-pandemic levels in the coming years.

Online grocery startups face fierce competition and other growing pains: Venture capitalists have poured billions into these fast-delivery companies, but their success is far from guaranteed.

When it comes to Christmas shopping, the biggest priority among UK consumers is avoiding crowds, cited by 32% of those 18 and older.

On today's episode, we discuss Amazon's role in the trend of retail media advertising and some of the new advertising features we can expect to see from the online shopping giant. We then talk about Walmart's readiness to take on Amazon and whether America's internet is turning into a QVC-like shopping channel. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

US ecommerce sales will surpass $1 trillion annually in 2022, up 15.9% from this year.

Social commerce has shortened the path to purchase, allowing consumers to move through the purchase journey from discovery to checkout within one app.

As sales increase and scale across multiple channels, and business operations become more complex, automation is key to driving growth and keeping up with the pace of change.