July 1, 2017

US Over-the-Top (OTT) Video Service Users* and Connected TV Users**, 2017-2021 (millions and % of internet users)


Traditional distribution includes IPTV, cable, satellite, wireless carriers and fiber operators, multiple system operators (MSOs), multichannel video programming distributors (MVPDs), and major TV broadcast and cable networks. Connected TVs are TV sets connected to the internet through built-in ... internet capability or through another device such as a Blu-ray player, game console or set-top box (e.g., Apple TV, Google Chromecast, Roku).More


Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.