March 1, 2018

US Internet Users Who Have Purchased Beauty/Personal Care Products via Amazon, by Age and Prime Membership Status, Jan 2018 (% of respondents in each group)


Consumers in the US were asked if they have purchased beauty or personal care products from Amazon in the past 12 months. This chart includes a data by demographic groups: age and prime membership status.


Data is from the March 2018 Coresight Research (formerly Fung Global Retail & Technology) survey titled "Quick Take: Who Is Buying Beauty Products on Amazon?" 1,699 US internet users ages 18+ were surveyed online during January 18-24, 2018. Coresight Resarch is a research firm for the retail and technology industries.