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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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March 20, 2018

UK and US Marketers Who Plan to Use Influencer Marketing in 2018 (% of respondents)

Description

Over 40% of UK and US marketers plan to use social media influencer marketing in 2018 more than in 2017. Over 20% did not use it before but planned to begin in 2018. Nearly 15% plan to spend less on influencer marketing than they did in 2017, or have never used it and do not plan on it.