September 26, 2018

Why Do US Digital Buyers Ignore Emails from Retailers? (% of respondents, by age, June 2018)


Data is from the September 2018 Yes Lifecycle report titled "Surviving the Retail Apocalypse". 1,006 US digital buyers ages ages 18+ were surveyed during June 2018. Respondents have made a purchase with a retailer online in the past year.