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October 1, 2018
US Programmatic Digital Display Ad Spending, 2016-2020 (billions, % change and % of total digital display ad spending*)
Description
This charts shows a forecast for spending on programmatic digital display ads in the US. Programmatic online ads are digital display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology.Chart Title
US Programmatic Digital Display Ad Spending, 2016-2020 (billions, % change and % of total digital display ad spending*)Publication Date
October 1, 2018
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