October 31, 2018

Attitudes of Urban Digital Buyers in China Toward Select Retail Technologies/Internet of Things (IoT), May 2018 (% of respondents)


Data is from an October 2018 Mintel study as cited in press release. 2,768 urban digital buyers ages 20-49 in China were surveyed online during May 2018. All respondents have made at least one digital purchase in the past six months.

"Behind the Numbers" Podcast