April 30, 2019

What Type of Information Are US Internet Users More Likely to Look for on Their Smartphones Instead of Speaking to a Store Associate? (% of respondents, March 2019)


US consumers were asked whether they are more likely to use their smartphone or speak to an in-store associate when looking for various types of information in-store. Some of the types of information consumers were asked about were customer reviews, comparison of products, product specifications, ... and deals or discounts.More


Data was provided to eMarketer by RetailMeNot.


Data is from an April 2019 RetailMeNot survey conducted by Kelton Global. 1,040 US internet users ages 18+ were surveyed online during March 15-20, 2019.