Contact Sales:1-800-405-0844
Does my company subscribe?Newsletter sign up
Login
Become a Client
InsightsEventsPricing
January 29, 2019

Netflix Ad Spending Worldwide, 2016-2018 (billions)

Description

This chart shows the amount of ad spending in billions of dollars Netflix spent worldwide on promotional activities such as online/digital and television advertising during 2016, 2017 and 2018.

Featured In

US Media and Entertainment Digital Ad Spending 2019

Chart Title

Netflix Ad Spending Worldwide, 2016-2018 (billions)

Publication Date

January 29, 2019

Sources

Source information is only available to PRO subscribers.

Featured In

US Media and Entertainment Digital Ad Spending 2019
Topics
Media & EntertainmentDigital Ad SpendingTV Ad Spending
Worldwide

Related Charts & Analysis

AI In Healthcare Administration: Here's how digital health firms and big tech are using AI to ease doctors' administrative burden and address the burnout crisis costing the US $4.6B annually
Report
AI In Healthcare Administration: Here's how digital health firms and big tech are using AI to ease ...
The AVOD Ecosystem: As cord-cutting shifts the revenue model of media companies, the ad-supported streaming space is poised to take off — here are the key players brands need to know, and how to work with them
Report
The AVOD Ecosystem: As cord-cutting shifts the revenue model of media companies, the ad-supported ...
The Internet Of Medical Things: The coronavirus is catalyzing a need for healthcare IoT in the US — here's how connectivity and technology providers are carving out their place in the market
Report
The Internet Of Medical Things: The coronavirus is catalyzing a need for healthcare IoT in the US — ...
The Sports Streaming Ecosystem: How sports are going over-the-top and eroding the last bastion of pay-TV
Report
The Sports Streaming Ecosystem: How sports are going over-the-top and eroding the last bastion of ...
Podcast Industry Report: Podcasting will be a $1 billion industry by 2021 — here's how Spotify, Apple, and others are innovating to make it happen and where brands fit in
Report
Podcast Industry Report: Podcasting will be a $1 billion industry by 2021 — here's how Spotify, ...
The Internet Of Things 2020: Here's what over 400 IoT decision-makers say about the future of enterprise connectivity and how IoT companies can use it to grow revenue
Report
The Internet Of Things 2020: Here's what over 400 IoT decision-makers say about the future of ...
The Global 5G Landscape: An inside look at how India, Brazil, and Mexico are initiating the next phase of 5G development
Report
The Global 5G Landscape: An inside look at how India, Brazil, and Mexico are initiating the next ...
Big Tech In Healthcare: Here's who wins and loses as Alphabet, Amazon, Apple, and Microsoft home in on niche sectors of healthcare
Report
Big Tech In Healthcare: Here's who wins and loses as Alphabet, Amazon, Apple, and Microsoft home in ...
The SVOD Shakeout Report: A massive media shakeout is on the horizon — here are the key trends, players, and how we think it will play out
Report
The SVOD Shakeout Report: A massive media shakeout is on the horizon — here are the key trends, ...
The Smart Speaker Report: Smart speakers could be the fastest-growing digital platform ever — here's how to engage with customers through the devices
Report
The Smart Speaker Report: Smart speakers could be the fastest-growing digital platform ever — here's ...
Telecoms And Virtual Reality: How telecoms can move beyond connectivity and up the VR value chain to grab a slice of the $24 billion revenue opportunity by 2026
Report
Telecoms And Virtual Reality: How telecoms can move beyond connectivity and up the VR value chain to ...
The US Mobile Banking Competitive Edge Report 2019: How the largest US financial institutions rank on offering the mobile banking features customers value most
Report
The US Mobile Banking Competitive Edge Report 2019: How the largest US financial institutions rank ...
The Content Moderation Report: Social platforms are facing a massive content crisis — here’s why we think regulation is coming and what it will look like
Report
The Content Moderation Report: Social platforms are facing a massive content crisis — here’s why we ...
The Rise Of Cloud Gaming: Cloud-based streaming is the next frontier in the video gaming ecosystem — here’s why cloud service providers and telecoms are vying to tap the multibillion-dollar opportunity
Report
The Rise Of Cloud Gaming: Cloud-based streaming is the next frontier in the video gaming ecosystem — ...
Voice Assistants In Healthcare: An inside look at 3 emerging voice use cases healthcare providers can deploy to cut costs, build loyalty, and drive revenue
Report
Voice Assistants In Healthcare: An inside look at 3 emerging voice use cases healthcare providers ...

Daily News

A rapidly surging market for US digital retail media
Article
A rapidly surging market for US digital retail media
Apple will soon bring ads to its Maps, Books, and Podcasts apps
Article
Apple will soon bring ads to its Maps, Books, and Podcasts apps
TikTok is having trouble keeping up with its own growth
Article
TikTok is having trouble keeping up with its own growth
How US brands leverage content creators
Article
How US brands leverage content creators
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Article
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Walmart+ membership needs to do more than copy Amazon to succeed
Article
Walmart+ membership needs to do more than copy Amazon to succeed
Roblox is gaining users and brand partnerships—but growing revenue would be great
Article
Roblox is gaining users and brand partnerships—but growing revenue would be great
Disney+ hikes prices and sets fees for its ad-supported tier—beating Netflix out of the gate
Article
Disney+ hikes prices and sets fees for its ad-supported tier—beating Netflix out of the gate
What companies are doing to reduce cybersecurity risk
Article
What companies are doing to reduce cybersecurity risk
US banks spend big on marketing amid uncertainty
Article
US banks spend big on marketing amid uncertainty
Mastercard reportedly begins widespread rollout of BNPL program—though not everyone is on board
Article
Mastercard reportedly begins widespread rollout of BNPL program—though not everyone is on board
How consumers’ eating habits are changing
Article
How consumers’ eating habits are changing
Smart TV sales are recovering, but their ad dominance has dwindled
Article
Smart TV sales are recovering, but their ad dominance has dwindled
The Daily: The most interesting thing about Amazon, Facebook leaves live shopping, and the Nike Style store
Audio
The Daily: The most interesting thing about Amazon, Facebook leaves live shopping, and the Nike ...
The Daily: Why Meta's revenues shrank, BeReal's impact, and Gen Z takes over social media
Audio
The Daily: Why Meta's revenues shrank, BeReal's impact, and Gen Z takes over social media

Latest Reports

Spotlight: Mercado Libre Forecast 2022
Report
Spotlight: Mercado Libre Forecast 2022
The B2B CMO and Leadership Balancing Act
Report
The B2B CMO and Leadership Balancing Act
Spotlight: US Bank Digital Ad Spending
Report
Spotlight: US Bank Digital Ad Spending
The Cybersecurity Risk
Report
The Cybersecurity Risk
The Asset Management Ecosystem
Report
The Asset Management Ecosystem
US Mcommerce Forecast 2022
Report
US Mcommerce Forecast 2022
Retail Media Ad Spending Forecast 2022
Report
Retail Media Ad Spending Forecast 2022
US Cash-Back Credit Card Emerging Features Benchmark 2022
Report
US Cash-Back Credit Card Emerging Features Benchmark 2022
Digital Fitness Brands 2022
Report
Digital Fitness Brands 2022
Social Determinants of Health Investments
Report
Social Determinants of Health Investments
US Retail Sustainability Perceptions Benchmark 2022
Report
US Retail Sustainability Perceptions Benchmark 2022
Demographic Report: Generational Cohorts 2022
Report
Demographic Report: Generational Cohorts 2022
Digital Pharmacies 2022
Report
Digital Pharmacies 2022
Worldwide Ecommerce Forecast Update 2022
Report
Worldwide Ecommerce Forecast Update 2022
Wealth and Asset Management Faces Turmoil
Report
Wealth and Asset Management Faces Turmoil

Popular on Insider Intelligence

A rapidly surging market for US digital retail media
Article
A rapidly surging market for US digital retail media
Flash Take: How Walmart’s Q2 Earnings Stack Up Against Our Forecasts
Article
Flash Take: How Walmart’s Q2 Earnings Stack Up Against Our Forecasts
Analyst Take: Revisiting Insider Intelligence’s 2022 retail trends amid the era of uncertainty
Article
Analyst Take: Revisiting Insider Intelligence’s 2022 retail trends amid the era of uncertainty
Flash Take: How Target’s Q2 Earnings Stack Up Against Our Forecasts
Article
Flash Take: How Target’s Q2 Earnings Stack Up Against Our Forecasts
The Cybersecurity Risk
Report
The Cybersecurity Risk
Spotlight: Mercado Libre Forecast 2022
Report
Spotlight: Mercado Libre Forecast 2022
Apple will soon bring ads to its Maps, Books, and Podcasts apps
Article
Apple will soon bring ads to its Maps, Books, and Podcasts apps
TikTok is having trouble keeping up with its own growth
Article
TikTok is having trouble keeping up with its own growth
How US brands leverage content creators
Article
How US brands leverage content creators
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Article
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Spotlight: US Bank Digital Ad Spending
Report
Spotlight: US Bank Digital Ad Spending
Walmart+ membership needs to do more than copy Amazon to succeed
Article
Walmart+ membership needs to do more than copy Amazon to succeed
Roblox is gaining users and brand partnerships—but growing revenue would be great
Article
Roblox is gaining users and brand partnerships—but growing revenue would be great
The B2B CMO and Leadership Balancing Act
Report
The B2B CMO and Leadership Balancing Act
Disney+ hikes prices and sets fees for its ad-supported tier—beating Netflix out of the gate
Article
Disney+ hikes prices and sets fees for its ad-supported tier—beating Netflix out of the gate

"Behind the Numbers" Podcast

The Daily: Disney's streaming platforms get a price bump, and will Hulu become a part of the Disney+ app?
Audio
The Daily: Disney's streaming platforms get a price bump, and will Hulu become a part of the Disney+ ...
Reimagining Retail: Consumers' sustainability values and susceptibility to greenwashing
Audio
Reimagining Retail: Consumers' sustainability values and susceptibility to greenwashing
The Daily: The social determinants of health, Amazon buys One Medical, and CVS wants Signify Health
Audio
The Daily: The social determinants of health, Amazon buys One Medical, and CVS wants Signify Health
The Daily: The most interesting thing about Amazon, Facebook leaves live shopping, and the Nike Style store
Audio
The Daily: The most interesting thing about Amazon, Facebook leaves live shopping, and the Nike ...
The Weekly Listen: The newsletter boom fades, Uber's grocery expansion, and Starbucks defies inflation
Audio
The Weekly Listen: The newsletter boom fades, Uber's grocery expansion, and Starbucks defies ...
The Daily: Why Meta's revenues shrank, BeReal's impact, and Gen Z takes over social media
Audio
The Daily: Why Meta's revenues shrank, BeReal's impact, and Gen Z takes over social media
Reimagining Retail: 4 companies defining connected fitness, and interesting acquisition possibilities
Audio
Reimagining Retail: 4 companies defining connected fitness, and interesting acquisition ...
The Daily: Why Spotify is cautiously optimistic, does Netflix need games, and why folks buy smart speakers
Audio
The Daily: Why Spotify is cautiously optimistic, does Netflix need games, and why folks buy smart ...
The Daily: Questions about YouTube, programmatic ad growth, and cutting cookies gets delayed ... again
Audio
The Daily: Questions about YouTube, programmatic ad growth, and cutting cookies gets delayed ... ...
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the iPhone?
Audio
The Weekly Listen: The 'TikTok-ification' of Instagram, brands in movies, and what comes after the ...
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads best?
Audio
The Daily: How bad are things at Twitter, bots' effect on ads, and are shorter social media ads ...
Reimagining Retail: Is the retail sky falling, and how some companies will ride out this uncertainty smoothly
Audio
Reimagining Retail: Is the retail sky falling, and how some companies will ride out this uncertainty ...
The Daily: Snapchat's sales slump, how to engage Gen Z on social media, and TikTok games
Audio
The Daily: Snapchat's sales slump, how to engage Gen Z on social media, and TikTok games
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye to
Audio
The Daily: Netflix's problems, Nielsen ONE's YouTube measurement, and which streamer to say goodbye ...
The Weekly Listen: Does Google own the internet, Big Tech wants live sports, and BNPL in flux
Audio
The Weekly Listen: Does Google own the internet, Big Tech wants live sports, and BNPL in flux

Trending in United States

A rapidly surging market for US digital retail media
Article
A rapidly surging market for US digital retail media
Flash Take: How Walmart’s Q2 Earnings Stack Up Against Our Forecasts
Article
Flash Take: How Walmart’s Q2 Earnings Stack Up Against Our Forecasts
Flash Take: How Target’s Q2 Earnings Stack Up Against Our Forecasts
Article
Flash Take: How Target’s Q2 Earnings Stack Up Against Our Forecasts
Analyst Take: Revisiting Insider Intelligence’s 2022 retail trends amid the era of uncertainty
Article
Analyst Take: Revisiting Insider Intelligence’s 2022 retail trends amid the era of uncertainty
The Cybersecurity Risk
Report
The Cybersecurity Risk
Apple will soon bring ads to its Maps, Books, and Podcasts apps
Article
Apple will soon bring ads to its Maps, Books, and Podcasts apps
Spotlight: US Bank Digital Ad Spending
Report
Spotlight: US Bank Digital Ad Spending
Spotlight: Mercado Libre Forecast 2022
Report
Spotlight: Mercado Libre Forecast 2022
TikTok is having trouble keeping up with its own growth
Article
TikTok is having trouble keeping up with its own growth
How US brands leverage content creators
Article
How US brands leverage content creators
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Article
Walmart beats expectations in Q2 as inflation drives shoppers across income brackets to seek deals
Walmart+ membership needs to do more than copy Amazon to succeed
Article
Walmart+ membership needs to do more than copy Amazon to succeed
The B2B CMO and Leadership Balancing Act
Report
The B2B CMO and Leadership Balancing Act
US banks spend big on marketing amid uncertainty
Article
US banks spend big on marketing amid uncertainty
Roblox is gaining users and brand partnerships—but growing revenue would be great
Article
Roblox is gaining users and brand partnerships—but growing revenue would be great

Geographies

Insider Intelligence

Media Services

Free Content

Contact Us →

Worldwide HQ

11 Times Square
New York, NY 10036
1-800-405-0844

Sales Inquiries

1-800-405-0844
ii-sales@insiderintelligence.com

* Copyright © 2022 
Insider Intelligence Inc. All Rights Reserved.