September 5, 2019

What Types of In-Person Purchases Have Young Adult* Consumers in Latin America Paid for in Cash? (% of respondents, by country, Aug 2018)


Millennial consumers in Argentina, Brazil, Chile, Colombia and Peru were asked to name what types of in-person purchases they paid for in cash. Responses include for small, everyday purchases, weekly grocery shopping and restaurants/dining out.


Data was provided to eMarketer by Vocalink.


Data is from the September 2019 Vocalink report titled "Young Latin Americans and their money" conducted in association with Kantar. 5,000 consumers ages 18-35 in Latin America were surveyed online and via telephone during August 2018. Consumers were from Argentina, Brazil, Chile, Colombia and Peru, each with 1,000 respondents per country. Consumers also had a bank account as well as access to a smartphone. Samples were nationally representative of this demographic group in each of the countries surveyed. Vocalink is a payment solutions provider.