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October 22, 2019

Amazon Ad Spending Share in North America, by Format, Q3 2019 (% of total)

Description

This chart shows the split of Amazon ad spending for sponsored products, sponsored brands and product display ads in North America during Q3 2019.

Methodology

Data is from the October 2019 Merkle "Digital Marketing Report, Q3 2019." Data is based on activity among Merkle clients in North America during each quarter. Clients included have maintained active campaigns over at least 19 months, not changed campaign objectives or product offerings and meet minimum ad spend requirements. Merkle is a performance marketing solutions agency.