November 5, 2019

Social Media Platforms Used by US Gen Z and Millennial Internet Users, by Demographic, Sep 2019 (% of respondents in each group)


This chart shows the social platforms used by US gen z and millennials. The survey was conducted in September 2019 and includes TikTok, Twitch and other platforms.


Data was provided to eMarketer by Morning Consult.


Data is from the November 2019 Morning Consult report titled "The Influencer Report: Engaging Gen Z and Millennials." 2,200 US teens and adults ages 13-38 were surveyed online during September 27-30, 2019. The margin of error is +/-2 percentage points.