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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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March 17, 2020

Main Challenge US Influencers Are Facing During the Coronavirus Pandemic, March 2020 (% of respondents)

Description

US influencers were asked what challenges they are facing during the COVID-19 outbreak.

Methodology

Data is from the March 2020 Mavrck report titled "Social Influencing in a Time of Social Distancing: The Impact of COVID-19 on the Influencer Marketing Industry". 254 US creators/influencers ages 18+ from the Mavrck Creator Advisory Board, a vetted group of influencers/creators spanning a range of verticals and follower counts within the Mavrck database, were surveyed during March 15-16, 2020. Influencers/creators had a minimum of 2,000 followers and at least a 1% engagement rate. In addition, 96 million posts from the Mavrck Creator Index were analyzed during January 1-March 15, 2020.