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Access All Charts and Data

Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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September 16, 2020

What Actions Have US Consumers Taken After Receiving a Promotional Email? (% of respondents, Sep 2020)

Methodology

Data is from a September 2020 Fluent article titled "Email Marketing Insights." 5,463 US consumers ages 18+ were surveyed during September 10, 2020. Among those surveyed, 62% were female and 38% were male. Respondents identified their generation as Gen Z (born 1997-2012, 11%), millennials (born 1981-1996, 22%), Gen X (born 1965-1980, 30%), baby boomers (born 1946-1964, 32%), and the silent generation (born 1928-1945, 5%).