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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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January 26, 2021

Effect of Visual User-Generated Content on Purchasing Decisions Worldwide, by Platform, Dec 2020 (% of respondents)

Note

Data was provided to Insider Intelligence by Bazaarvoice.

Methodology

Data is from a January 2021 Bazaarvoice report titled "A picture’s worth a thousand purchases: How visual and social content increase online sales" conducted by Savanta. 7,602 adults ages 16+ in Australia (n=576), Canada (n=1,005), France (n=1,501), Germany (n=1,492), the UK (n=1,515), and the US (n=1,513) were surveyed online via Savanta’s international panel access during November 27-December 4, 2020. Data is nationally representative of each country.