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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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July 16, 2021

US Co-Brand Credit Card Programs, by Category, July 2021

Methodology

Insider Intelligence gathered data on the number of active co-brand cards issued by the top 12 US banks by assets based on publicly available information. We defined a co-brand program as a group of cards that share benefits, even between brands (e.g., Gap’s program issues Athleta, Banana Republic, Gap, and Old Navy cards with shared benefits structure). Cards closed to applications as of July 16, 2021 were excluded unless a known issuer change was in-process.