Leading Ad Sources Where US Internet Users* Discover New Streaming Video Content, June 2021 (% of respondents)
Data was provided to Insider Intelligence by Conviva.
Data is from a September 2021 Conviva report titled "State of Streaming: Content Discovery 2021" conducted by Dynata. 2,502 US consumers ages 18+ were surveyed online during June 10-14, 2021. All consumers surveyed use social media, watch television/video content through internet streaming, and watch linear TV.