July 28, 2021

Podcast Listeners Worldwide*, 2019-2024 (millions, % change, and % of internet users)


Podcasts are audio-first serialized episodes that can be accessed via digital streams or downloaded; includes listening to podcasts via video platforms such as YouTube. Worldwide includes Argentina, Australia, Brazil, Canada, China, Denmark, Finland, France, Germany, Italy, Japan, Mexico, Norway, ... South Korea, Spain, Sweden, UK, and US.More


Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies; the growth trajectory of major digital audio companies; historical trends; internet and mobile adoption trends; and demographic adoption trends.