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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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November 17, 2021

Metrics Used by Marketing Professionals Worldwide for Data-Driven Marketing, Oct 2021 (% of respondents)

Methodology

Data is from a November 2021 Goodfirms report titled "Data-Driven Marketing: Metrics, Important Elements & Trends." 207 marketing professionals worldwide were surveyed during September 27-October 5, 2021. Respondents were from SMBs with a business focus of B2B (60.9%) or B2C (39.1%). GoodFirms is a research and review platform for software buyers and service seekers.