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March 14, 2022
Budgets Used to Fund Podcast Ad Spending According to US Agency/Marketer Professionals, Aug 2021 (% of respondents)
Methodology
Data is from the March 2022 Advertiser Perceptions "Podcast Advertising Market Report Q3 2021." 255 US advertisers (59% agency, 41% marketer) were surveyed during July 27-August 3, 2021. All respondents were national advertisers involved in media brand selection decisions. Data has been sample-balanced and weighted to reflect relative agency/marketer influence.Chart Title
Budgets Used to Fund Podcast Ad Spending According to US Agency/Marketer Professionals, Aug 2021 (% of respondents)Publication Date
March 14, 2022
Sources
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