April 7, 2022

Email Marketing Performance Metrics Worldwide: Open Share, by Device/Platform, March 2022 (% of total emails )


Data is from the April 2021 Litmus as cited in company blog. Data is based on over one billion email opens, collected and aggregated worldwide with Litmus Email Analytics from March 1-31, 2022. Some email clients may be over- or under-represented, particularly with mobile and webmail. This is due to image blocking or image caching, most notably with Gmail.