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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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November 10, 2021

Types of Exclusive Benefits Luxury Buyers in China Desire the Most, by Age, Oct 2021 (% of respondents in each group)

Methodology

Data is from a November 2021 Oliver Wyman report titled "The New Faces of Chinese Luxury Shoppers." 3,000 luxury buyers in China ages 18-55 were surveyed online during October 2021. Respondents were those who had spent at least RMB40,000 in the past 12 months. Luxury goods include leather goods, ready-to-wear fashion items, accessories, and fine jewelry.