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August 12, 2022

US Digital Grocery Sales Share, by Company, 2020-2024 (% of total grocery ecommerce sales)

Note

Groceries are defined as food and nonfood products that people regularly buy from a grocery store, including food and beverages, pet food, household cleaning products, personal care products, and other household consumables.

Methodology

Estimates are based on the analysis of survey and traffic data from other research firms, historical consumer adoption trends, and demographic adoption trends.