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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry, included at no extra cost.

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July 27, 2022

Essential Elements of Successful Multichannel Marketing Strategies According to US B2B Marketers, June 2022 (% of respondents)

Methodology

Data is from the July 2022 Act-On and Ascend2 report titled "The B2B Perspective on Multi-Channel Marketing." 98 US B2B marketing professionals were surveyed online during June 2022. Respondents held positions of owner/partner/c-suite (44%), VP/director/manager (41%), and non-management professional (15%) and represented companies with fewer than 50 employees (54%), 50-500 employees (32%), and 500+ employees (14%).