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Industries Overview

Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
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TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All →
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Latest Articles

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Affirm explores subscriptions to boost profitability efforts

Article |
 Sep 25, 2023

Google says it quietly raised ad prices as much as 10%. Advertisers say it’s higher.

Article |
 Sep 25, 2023

Advertising makes up the lion’s share of mobile app revenues

Article |
 Sep 25, 2023

Why in-store sales data is ripe for CPG retail media networks

Article |
 Sep 25, 2023

How to build in-store retail media from the ground up

Article |
 Sep 25, 2023

Social media is a lifeline, but Gen Zers do desire occasional breaks

Article |
 Sep 25, 2023

Despite cooling growth, CTV is lifting the programmatic market

Article |
 Sep 25, 2023

How Amazon Fresh stacks up among the leading digital grocery players

Article |
 Sep 25, 2023

CFPB says AI is not an excuse for vague or unclear explanations for credit rejections

Article |
 Sep 22, 2023

Snapchat+ hits 5 million subscribers just over a year after launch

Article |
 Sep 22, 2023
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Chart of the Day

September 25, 2023

Advertising makes up the lion’s share of mobile app revenues

US mobile in-app ad spend will be about four times higher than in-app purchase spend this year, at $159.24 billion compared with $42.37 billion, according to our forecast. Read more...

Advertising makes up the lion’s share of mobile app revenues

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