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Industries Overview

Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All →
Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All →
Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All →
GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe
HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All →
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All →
More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All →
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Latest Articles

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PepsiCo’s 3 considerations for digital out-of-home

Article |
 Oct 2, 2023

Most US industries have not yet embraced cookie alternatives for programmatic buying

Article |
 Oct 2, 2023

Banks should follow fintech’s example to bridge the Latino banking divide

Article |
 Oct 2, 2023

How do deal with holiday returns: Prevention, promotion, and product selection

Article |
 Oct 2, 2023

Colorado passes law to prevent AI-generated discrimination in life insurance

Article |
 Sep 29, 2023

Social CPMs dive double digits as marketers navigate monetization challenges

Article |
 Sep 29, 2023

Omnichannel approaches to getting a complete customer view

Article |
 Sep 29, 2023

September ad updates from Google, TikTok, and others push AI, audience targeting, and CTV

Article |
 Sep 29, 2023

The CPG industry is one of the highest spenders on digital advertising, but the 2023 outlook is shaky

Article |
 Sep 29, 2023

Honda establishes largest US charging network ahead of 2024 EV launch

Article |
 Sep 29, 2023

Amazon Fresh buyers more likely to try new grocery products multiple times a month

Article |
 Sep 28, 2023
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Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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Chart of the Day

October 2, 2023

Most US industries have not yet embraced cookie alternatives for programmatic buying

Most industries still use cookies in the majority of their programmatic ad buying process, according to data from 33Across. Insurance is the outlier, with half of its buys coming from cookies and half coming from cookie alternatives. Read more...

Most US industries have not yet embraced cookie alternatives for programmatic buying

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