Back-to-college retail will score top marks for spend

For more insights and key statistics on the biggest trends in today’s most disruptive industries, subscribe to our Chart of the Day newsletter.

US back-to-college retail spending will reach a new high of $73.9 billion this year, beating last year’s record of $71.0 billion and eclipsing the pre-pandemic figure of $54.5 billion in 2019.

Beyond the chart: Education is still a priority for college students and their families, even amid high inflation. Average spending per household will be roughly the same as it was last year—around $1,200. Electronics and computer-related equipment will see the biggest increase in back-to-college dollars since before the pandemic, with households shelling out nearly 28% more this year than in 2019.

More like this