To reduce screen time, consumers are turning to the past for other entertainment mediums. Retailers, take note, as what’s old is new again.
Let’s take a stroll down memory lane:
Why we care: It’s not just fashion trends that are cyclical. As Gen Z consumers reach for comfort in nostalgia, they are breathing new life into lower-tech and vintage products, which made their shelf debut decades ago.
This was originally featured in in the Retail By the Numbers newsletter. For more retail insights, statistics, and trends, subscribe here.
One Liberty Plaza9th FloorNew York, NY 100061-800-405-0844