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Conversational Commerce Roundup

The Rise of Voice Assistants

Article by eMarketer Editors  |  Jul 11, 2018
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Conversational Commerce Roundup
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Smart Speakers & Voice Assistants
Digital Shoppers & Buyers
United States
Worldwide

Amid rising ownership of voice assistants and smart speakers like Amazon’s Echo and Google’s Home, voice search is becoming standard operating procedure for many consumers. eMarketer has curated this Roundup of articles, insights and interviews to help you understand the conversational commerce ecosystem, encompassing chatbots and personal assistants.  

Not a PRO user? You can download a complimentary copy here: Conversational Commerce Roundup: The Rise of Voice Assistants

WHAT’S IN THIS ROUNDUP?

  • How personal assistants and chatbots could impact the future of retail
  • eMarketer’s latest forecast on the smart speaker market
  • What consumers will buy via voice assistants
  • What Simon Malls and Western Union are up to with chatbots
Ways in Which US Virtual Assistant Users Shop with Their Assistants, Nov 2017 (% of respondents)
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