According to our estimates, US direct-to-consumer (D2C) ecommerce sales—including both digitally native and established brands—generated $111.54 billion, making up 14.0% of total retail ecommerce sales.
It’s clear that the D2C model is more attractive than ever.
Curated by eMarketer, this collection of articles, insights, and interviews will help you understand what is driving D2C success and why data is a crucial pillar of the business.
If not an Insider Intelligence subscriber, download this complimentary “D2C Marketing Trends” Roundup here to learn:
11 Times SquareNew York, NY 100361-800-405-0844