Data Feed: April 20, 2018

Key stats you need to know about today

Blockchain Healthcare: A lot has been written about how blockchain’s distributed ledger could change financial transactions and digital advertising. But the technology could also make a significant impact in the healthcare industry. BIS Research estimates the global blockchain healthcare market at $176.8 million this year, but expects it will grow to $5.61 billion by 2025.

Marketing Tools: A new study from Constant Contact, which looked at which marketing tools small-business owners use most, found that more (42%) rely on email marketing above all others, including online advertising (39%) and paid social content (37%).

Eco-Fashion: Men are roughly 52% more likely to care about eco-conscious fashion than women, according to a study from outdoor lifestyle brand Timberland. What's more, men spend more per month on clothing than women ($310 vs. $187).