How we got here: Customers fled to bigger, older institutions they considered more stable amid the banking crisis earlier this year. This led megabanks to capture the bulk of the 4.8 million digital accounts opened at traditional banks in 2023.
Looking ahead: Traditional banks will continue to see healthy account opening growth as consumers seek stability: Around 5 million accounts will be opened at traditional banks each year from 2024 to 2027. And the gap between traditional and digital-only account openings will keep widening.
One Liberty Plaza9th FloorNew York, NY 100061-800-405-0844