The forecast: After several years of growth in share, US digital audio subscription revenues will peak at 63.9% of total digital audio revenues in 2022. Subscription revenues will continue to grow after that, but will make up slightly less of the digital audio ad revenue pie as ad spending grows in share.
Looking ahead: While digital audio subscription revenues remain stable as a percentage of total digital audio revenues, these revenues are increasing overall. Digital audio subscription revenue per paid subscriber will increase in future years, as subscribers come off promotional pricing deals and companies potentially increase subscription prices.
11 Times SquareNew York, NY 100361-800-405-0844