The news: eBay launched a luxury consignment service, its latest attempt to grow its presence in the category and take share from rivals The RealReal and thredUP.
eBay’s luxury moves: Luxury is a cornerstone of eBay’s growth strategy, given the opportunity to turn deep-pocketed shoppers into regular customers.
The big takeaway: While eBay appears to be making inroads into the secondhand luxury scene, that may not be enough to rescue the marketplace from declining sales and a shrinking user base.
First Published on Sep 12, 2023
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