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Learn More →Gen Z and Banking
How Can the Industry Capture the TikTok Generation?
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Table of Contents
- Executive Summary
- The demographic shift is underway.
- Gen Z habits are changing the banking industry.
- Big Tech, neobanks, and payments apps loom as stiff competition.
- Despite their tech savvy, Gen Zers find financial preparedness challenging.
- Gen Zers’ credit needs are evolving.
- Social media has changed how to reach Gen Z.
- How should banks meet the Gen Z challenge?
- Sources
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