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The Roku Channel takes first place in value among free ad-supported TV services. Among US users of these services, 84% said it provides excellent or good value. The CBS app holds the No. 2 spot, cited by 80%.
Beyond the chart: The ad-supported tiers of subscription services are seen as even better value for money. Discovery+ leads the category, with 87% of US ad-supported subscribers giving its plan an excellent or good value rating. Meanwhile, 84% did so for HBO Max With Ads, and 81% for Paramount+ Essential.
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Read yesterday’s Chart of the Day here.
Methodology: Data is from an August 2022 Hub Research report titled "TV Advertising: Fact vs. Fiction, Q2 2022." A US Census-balanced sample of 3,004 US teens and adults ages 14-74 were surveyed online during May 2022. All respondents watched at least one hour of TV per week.
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