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Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
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Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
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The metaverse draws high hopes from businesses and consumers alike

For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter.

Among executives worldwide, 71% believe the metaverse will have at least some positive impact on their organization. In fact, 13% expect this mixed-reality realm to redefine their industry, while 28% think it will enable new business practices and help them reach new customers. Another 28% anticipate the metaverse will have minimal or no positive effect on their company.

Beyond the chart: The metaverse is a beacon of possibility for many businesses, but do consumers feel the same way? Around the world, 67% of consumers expect companies to use tech to solve complex societal problems. When it comes to the metaverse, however, feelings are mixed. Adults with disabilities are more likely to believe it will provide a more equitable arena than the real world, per a December 2021 global study by Virtue Worldwide and The Dematerialised. Meanwhile, respondents of color and those with lower incomes generally expect it to be about the same.