Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
In-depth analysis, benchmarks and shorter spotlights on digital trends.
Learn More
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
Learn More
Proprietary data and over 3,000 third-party sources about the most important topics.
Learn More
Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
Learn More
Client-only email newsletters with analysis and takeaways from the daily news.
Learn More

About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Our Story
Learn more about our mission and how Insider Intelligence came to be.
Learn More
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Contact Us
Speak to a member of our team to learn more about Insider Intelligence.
Contact Us
See our latest press releases, news articles or download our press kit.
Learn More
Advertising & Sponsorship Opportunities
Reach an engaged audience of decision-makers.
Learn More
Browse our upcoming and past webinars and other events.
Learn More
Tune in to eMarketer's daily, weekly, and monthly podcasts.
Learn More

Monzo’s crypto ambitions highlight British neobanks’ diverging strategies

The news: Monzo confirmed that the recent turmoil engulfing the digital asset markets will not stop its crypto investment plans.

The neobank’s co-founder and CTO Jonas Templestein said at a Financial Times Live event that “an easily tradable digital store of value has been instrumental for many people.”

Market meltdown—or opportunities? In a time of crypto job layoffs, plummeting digital asset prices, and crypto lenders blocking withdrawals, Monzo’s assertion shows it believes in digital assets’ long-term value and still sees their growth potential.

  • The downturn could provide opportunities for Monzo to pick up one of many struggling crypto firms at a discount, giving it immediate insider knowledge and the necessary infrastructure to succeed.
  • Some consumers grappling with sliding prices will look to more trustworthy, established financial institutions like Monzo for their future investments, rather than to cowboy crypto startups unlikely to survive.
  • But the new, potentially risky crypto products may not translate into sustainable profits—something Monzo has struggled with in the past.

Neobanks yearn to be different: British neobanks have been intent on differentiating themselves from high-street stalwarts through branding, new products, or a superior digitally led service.

  • Revolut is persisting with its super-app ambitions.
  • Monese rolled out an in-house credit builder to tap “credit invisible” consumers.
  • Starling is focusing on residential lending after reportedly buying a £500 million ($687.6 million) mortgage book last week.

Starling’s strategy cannily targets a profitable area where its neobank rivals don’t operate. By contrast, Monzo is still considering expanding into a market on the edge of crisis where investors can’t sell assets quickly enough. It’s a strategy that seems high risk, compared with rivals who are diversifying into more profitable products. But Monzo’s gamble could pay off if it’s able to wait out the market slump and attract new customers keen to invest when prices rebound.