Products

Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Reports
In-depth analysis, benchmarks and shorter spotlights on digital trends.
Learn More
Forecasts
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
Learn More
Charts
Proprietary data and over 3,000 third-party sources about the most important topics.
Learn More
Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
Learn More
Briefings
Client-only email newsletters with analysis and takeaways from the daily news.
Learn More
Analyst Access Program
Exclusive time with the thought leaders who craft our research.
Learn More

About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Our Story
Learn more about our mission and how Insider Intelligence came to be.
Learn More
Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Contact Us
Speak to a member of our team to learn more about Insider Intelligence.
Contact Us
Newsroom
See our latest press releases, news articles or download our press kit.
Learn More
Advertising & Sponsorship Opportunities
Reach an engaged audience of decision-makers.
Learn More
Events
Browse our upcoming and past events, recent podcasts, and other featured resources.
Learn More
Podcasts
Tune in to eMarketer's daily, weekly, and monthly podcasts.
Learn More

More Consumers Are Turning to Food Delivery Apps amid Indoor Dining Restrictions

As the restaurant industry faces continued operational challenges and indoor dining constraints loom across the country, many consumers are turning to food delivery apps.

We forecast that the number of smartphone food delivery app users will rise 25.2% to 45.6 million this year.

We expect that figure to decrease slightly in 2021, to 44.1 million, as restaurants likely reopen to indoor diners. But we also anticipate continued adoption of these apps throughout our forecast period ending in 2023, when the number of users will be 53.9 million.

Companies like Grubhub and Uber Eats have seen an influx of usage during the pandemic. In its most recent earnings, Grubhub reported that the number of active diners grew to 27.5 million in Q2 2020 from 20.3 million in Q2 2019—an increase of 35%.

“The strong trends we observed in April persisted throughout the quarter with year-over-year growth of daily average grubs [orders] accelerating each month," Grubhub president and CFO Adam DeWitt said in a company statement. "With that strength continuing in July, it is becoming clear that the current environment has advanced the secular shift toward online food ordering. We remain confident that focusing on restaurant supply and diner loyalty will enable us to keep growing in a sustainable and profitable manner."

Meanwhile, Uber said in its Q2 2020 earnings release on August 6 that more restaurants, including Baskin Robbins, Chopt Creative Salad and A&W Restaurants, have joined its Eats platform.