Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
In-depth analysis, benchmarks and shorter spotlights on digital trends.
Learn More
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
Learn More
Proprietary data and over 3,000 third-party sources about the most important topics.
Learn More
Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
Learn More
Client-only email newsletters with analysis and takeaways from the daily news.
Learn More
Analyst Access Program
Exclusive time with the thought leaders who craft our research.
Learn More

About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Our Story
Learn more about our mission and how Insider Intelligence came to be.
Learn More
Rigorous proprietary data vetting strips biases and produces superior insights.
Learn More
Our People
Take a look into our corporate culture and view our open roles.
Join the Team
Contact Us
Speak to a member of our team to learn more about Insider Intelligence.
Contact Us
See our latest press releases, news articles or download our press kit.
Learn More
Advertising & Sponsorship Opportunities
Reach an engaged audience of decision-makers.
Learn More
Browse our upcoming and past events, recent podcasts, and other featured resources.
Learn More
Tune in to eMarketer's daily, weekly, and monthly podcasts.
Learn More

PayPal’s journey into efficiency yields early success in Q1

By the numbers: PayPal’s total payment volume (TPV) increased 12% year over year (YoY) in Q1 2023 and hit $354.5 billion, a slight slowdown from the 15% YoY jump during the same period in 2022, per its earnings release.

  • The volume came from 5.8 billion transactions, up 13% YoY. This averaged to 53.1 transactions per active account.
  • Net revenues grew 10% YoY to reach $7.04 billion, compared with 8% growth a year ago.

How we got here: At the start of Q1, PayPal laid off 7% of its staffabout 2,000 workers—to cut costs and focus resources on core growth segments. PayPal is “just at the beginning [of] a multiyear efficiency journey,” CEO Dan Schulman said during the earnings call.

Here are three growth areas it’s prioritizing:

Buy now, pay later. PayPal’s BNPL program has become one of its most popular services. Schulman claimed it has “among the highest authorization rates and lowest loss rates in the industry.”

  • Available at roughly 3 million merchants, 32 million consumers have used it since its inception in 2020.
  • BNPL TPV jumped 70% YoY to reach $6 billion in Q1.
  • And it helps grow overall volume: Consumers spend 30% more on branded checkout when using BNPL.

Interoperability. PayPal is adding interoperability to its wallets to increase their utility and encourage use.

Braintree. Braintree contributed greatly to PayPal’s transaction growth in Q1 and will be a vital part of PayPal’s business.

  • PayPal is expanding Braintree internationally to drive higher margins.
  • It’s also focused on growing processing volume and winning over new clients. One recent win for Braintree is its tie-up with Live Nation Entertainment, which owns Ticketmaster, one of the world’s largest ticketing platforms.

The big takeaway: PayPal’s refocused strategy should help it to maintain revenue growth moving forward. But it’s making a lot of changes while facing macroeconomic headwinds, and it needs to be smart about how it navigates this period and what it decides to divest from.

This article originally appeared in Insider Intelligence's Payments Innovation Briefing—a daily recap of top stories reshaping the payments industry. Subscribe to have more hard-hitting takeaways delivered to your inbox daily.