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The Daily: Very specific 2023 predictions—Amazon redefines ads, BeReal's revenue model, and TV measurement

Audio by Debra Aho Williamson, Andrew Lipsman, Paul Verna  |  Dec 19, 2022
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The Daily: Very specific 2023 predictions—Amazon redefines ads, BeReal's revenue model, and TV measurement
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On today's episode, we discuss some predictions for 2023 that are too specific to be 100% certain but could still come true, including: what will happen with TV ad measurement's single currency, how BeReal will make money, how Amazon will redefine advertising, what a Walmart+ and Paramount+ tie-up would look like, and more. Tune in to the discussion with our analysts Debra Aho Williamson, Andrew Lipsman, and Paul Verna.

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