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Key stat: Over half of US and UK adults research and buy products online via a retailer’s website, per Coveo. More than a third (37%) take a slightly different approach, researching products on a retailer’s website but waiting to buy them in a physical store.
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Methodology: Data is from the May 2023 Coveo report titled "Ecommerce Relevance Report 2023: Privacy vs. Personalization." 4,000 UK and US adults ages 18+ were surveyed online during January 12-25, 2023.
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