According to our estimates, retail social commerce sales totaled $27 billion last year. That figure is expected to more than double by 2023, when we predict social commerce sales will hit $56 billion.
Curated by eMarketer, this collection of articles, insights, and interviews will help you understand the social commerce landscape across key areas such as livestream shopping, TikTok, influencer marketing, and what we can expect to see in the future.
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