WHAT’S IN THIS REPORT? This report surveys sports markets in the Americas, Europe and Asia. We catalog streaming services in each region, analyze market trends and data, and provide takeaways for marketers.
KEY STAT: In the next three to five years, worldwide revenues from sports digital media rights will grow by 11.5%, faster any other business area. By contrast, traditional TV rights will see the slowest growth at 3.2%.
This collection of reports looks at the ways consumers are changing how they follow and view sports in 10 markets:
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