As insurtechs’ profitability struggles slash marketing budgets, the burden is heavier than ever on product and technology leaders to drive bottom-line growth. Understanding which strategies can help insurtechs stand out and bring in value will be key to their success.
Key Question: How can product leaders contribute to driving their insurtechs’ profitability?
KEY STAT: Insurtechs saw funding plunge 42.2% year-over-year (YoY) in H1 2022, as investors grew frustrated with their lack of profitability. Product leaders must now prioritize profits above the “growth at all costs” model many insurtechs have followed for the past several years.
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