5G is entering a virtuous cycle of growth. As mobile networks grow and improve, consumers adopt more 5G devices. This, in turn, encourages telecoms to continue their 5G investments and try to get an edge over the competitors with services that meet 5G’s early hype. This report lays out the state of mobile 5G networks and how retailers and marketers can capitalize on short-term opportunities.
Key Question: How is 5G adoption progressing, and what does it mean for retailers and marketers?
KEY STAT: With networks expanding and users jumping on, 5G device subscriptions in the US will grow to 290.5 million by the end of our forecast period in 2026.
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