US Smart Wearable Users and Penetration

Timeframe20222023202420252026
Smart wearable users (millions)Maximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of internet usersMaximum of two rows can be charted.
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– % of populationMaximum of two rows can be charted.
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Source: eMarketer

Note: at least once per month; individuals of any age who wear accessories or clothing that have the ability to connect to the internet (via built-in connectivity or tethering), which in turn collects and exchanges data with a manufacturer, operator or other connected devices; must have features that can be used without being tethered to a smartphone, PC or other internet-connected device; excludes medical devices

Additional Note: Smart wearables include items embedded with electronics, software or sensors such as activity trackers, smart bands, smart clothing, smart glasses, smart headphones and smartwatches.

Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, sales projections, historical trends, company-specific data, and demographic and socioeconomic factors.

Comparative Estimates from Additional Sources:

Smart wearable users, US, millions

Sources2020202120222023202420252026
eMarketer,October 2022
S&P Global,December 2019

Smart wearable users (% of population), US

Sources2020202120222023202420252026
eMarketer,October 2022
S&P Global,December 2019
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