US Print Ad Spending

Timeframe20222023202420252026
Print ad spending (billions)Maximum of two rows can be charted.
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– % changeMaximum of two rows can be charted.
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– % of total media ad spendingMaximum of two rows can be charted.
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Comparative Estimates from Additional Sources:

Print ad spending, US, billions

Sources2020202120222023202420252026
eMarketer,October 2022
Cowen and Company,January 2019
Nomura Instinet,June 2019

Print ad spending growth, US

Sources2020202120222023202420252026
eMarketer,October 2022
Cowen and Company,January 2019
Magna Global,June 2020
Nomura Instinet,June 2019

Print ad spending (% of total media ad spending), US

Sources2020202120222023202420252026
eMarketer,October 2022
Cowen and Company,January 2019
Nomura Instinet,June 2019
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