Smartphone Users, by Generation
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China Smartphone Users and Penetration, by Generation
| Timeframe | 2023 | 2024 | 2025 | 2026 | 2027 | |||
|---|---|---|---|---|---|---|---|---|
| Millions | ||||||||
| – Gen Z | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Millennial | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| % Change | ||||||||
| – Gen Z | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Millennial | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| % of Population | ||||||||
| – Gen Z | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Millennial | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| % of Total | ||||||||
| – Gen Z | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| – Millennial | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
Source: eMarketer, March 2023
Note: individuals of any age who own at least one smartphone and use the smartphone(s) at least once per month; Gen Z are individuals born between 1997 and 2012; millennials are individuals born between 1981 and 1996
Additional Note: Smartphones are any voice handset with an advanced operating system (e.g., Android, BlackBerry, iOS, Windows Phone, etc.) and features/capabilities that resemble a PC.
Methodology: Estimates are based on the analysis of survey and traffic data from research firms and regulatory agencies, historical trends, and country-specific demographic and socioeconomic factors.
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